Pantone Colour of the year 2024

Peach Fuzz: the right colour to signify the impotence at the heart of the current cultural malaise aka a passive, cancelled, muted colour.

Pantone’s Colour of the Year for 2024, PANTONE 13-1023 Peach Fuzz, is a sweet, pleasant, and friendly colour. It’s nice. Which is a thoroughly loathsome word, often lumped together with kind. Even though (if you’re an etymological pedant) there is a difference between being nice and being kind.

Kindness is often expressed through actions — doing somethin…